Halden & Rowe Plumbing

Concept work

A plumbing company's fall pipe freeze check, run as an ad in three sizes and a newsletter.

Brand
Halden & Rowe Plumbing (fictional)
What we made
Pipe freeze check ad in feed, square and story sizes; the fall newsletter
Status
Concept work to show our range

Halden & Rowe is a fictional plumbing company in Charlotte. The ad and the newsletter make one dated offer from one photo shoot.

The newsletter gives homeowners one useful task this season and one clear next step.

Pipe freeze check ad

Feed, square and story

Concept brand: Halden & Rowe (fictional). A plumber in a navy tee works on the pipes under a bathroom sink. Text on the white wall reads: Ready for Charlotte's first freeze. $99 pipe freeze check. Book by Nov 15. Halden & Rowe wordmark.
Feed
Concept brand: Halden & Rowe (fictional). A plumber in a navy tee works on the pipes under a bathroom sink. Text on the white wall reads: Ready for Charlotte's first freeze. $99 pipe freeze check. Book by Nov 15. Halden & Rowe wordmark.
Square
Concept brand: Halden & Rowe (fictional). A plumber sits on a bathroom floor, both hands on the pipes under the sink. Text on the white wall reads: Halden & Rowe wordmark. Ready for Charlotte's first freeze. $99 pipe freeze check. Book by Nov 15.
Story

Halden & Rowe is a concept brand we made (fictional).

Fall newsletter

Email

Concept brand: Halden & Rowe (fictional). Email reading: Ready for the first freeze. One cold night can split a pipe that runs along an outside wall or through a crawl space. A fall check finds those pipes, and the valves you'd need in a hurry, before the cold does. $99 pipe freeze check. Book by Nov 15.
The whole email

Halden & Rowe is a concept brand we made (fictional).

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Concept brands: Corvane Heating & Air and Halden & Rowe (fictional). Halden & Rowe and Corvane ads laid out flat around a phone showing the Halden & Rowe story ad.

Corvane Heating & Air and Halden & Rowe are concept brands we made (fictional).